Back then when I started out blogging in 2005, still in college then, i was blogging using blogspot, and all my posts are about school works, complains about friends and teachers, or use my blog to gossip about other people in my workplace.
However, we seem to have lost our focus on content, and instead, trust in vague systems of traffic generation, and care about ad placement as a means to increase conversion ratios. And yes, a well-placed ad is better than a horribly placed one, but the fact still remains, keyword research and an auto-blogger barely constitutes a content strategy, much less a successful one.
Of course, everyone does this. You usually want a niche concept with fewer readers (but more targeted advertisements), as opposed to a supra blog that has advertisement as varied as its readership. Once you’ve mapped out where you are, and where your going, you need to begin your preproduction research.
You can deliver good content in 140 characters or less on Twitter, you just need to be succinct and have a lot of practice at it. It’s very doable. And it’s micro-content on Facebook. Good micro-content on YouTube. Good micro-content on LinkedIn. You still need content and we always will.
When it comes to content development, it is not just text and your content should include videos, infographics and obviously images. This makes your content more attractive and the readers can get the points more quickly.
Don’t need content any more? It’s just not true. Folks, unless there’s thousand of people pathologically interested in what you had for lunch, you need good quality content in social media. Another way to look at it is social media is micro-content, simply micro-content. Small amounts of content.
These ideas for promoting your content are easy to do. They offer you a way to get your content seen by thousands of potential customers across the Web. And, they help you build the relationships that get others to spread your content for you. Start with great content-the kind that engages people and builds your credibility in your niche. Then, get the word out.